Finance Assignment

In: Business and Management

Submitted By austiwilliams
Words 3668
Pages 15
Through my research and examination of the financial statements and reported performance of Google Incorporated’s, I will provide a detailed analysis of Google’s financial information. In addition, I will describe Google as a publicly traded company in the United States and explain its current financial situation (please see Appendix for financial statements). This description will include information on the company’s business goals, its operations, locations, markets and line of business. Then I will assess Google’s vulnerability to specific financial threats as well as explain how certain financial trends will influence future financial performance. Lastly, I will analyze the company’s stock and determine how it will perform in future periods.
Google Incorporated is a global technology company that helps people to connect information from various locations around the world. Larry Page and Sergey Brin founded Google Inc. in 1998. The company was incorporated on September of the same year. Google’s initial public offering was 19,605,052 shares of Class A common stock. This initial public offering took place on August 18, 2004. Google Inc. has revolutionized how the internet is used and perceived. Google’s main source of revenue is advertising and most of this business comes from the United States.
They have several different aspects to their business. It started with the simple www.google.com search engine. Now Google has an email service, mapping and directions site, various applications, and other aspects. One aspect is Gmail. Gmail was launched on April 1, 2004 as an emailing system that is able to receive and store large amounts of messages. In addition, after their acquisition of a digital mapping company called Keyhole, Google created Google Maps and Google Earth. One of Google's most popular segments is YouTube. Google acquired YouTube in 2006. Lastly, in…...

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