Golf Service

In: Business and Management

Submitted By Stellacai
Words 658
Pages 3
GOLF SERVICE
Golf Service is able to offer their customers a more efficient service while guaranteeing the lowest price available. Customers have been able to find and book discounted green fees through Golf Service on the internet since 2001 but Golf Service still like to keep the personal touch involved by always replying promptly and ensuring the customer that they are available for any reason.
"It is always nice when clients decide to come into the office to collect their vouchers so that I can meet them in person. We like to focus our business on a personal level. Another big aim is to have daily updates of any special deals that the golf courses are offering."
-Patric Nilsson, Founder of Golf Service

WHAT WE DO

Tee Time reservations and green fee discount
We are specialized in selling green fees in Marbella, Malaga, with great discount. You can book your tee-times on Over 220 golf courses along the coast with us. Most popular golf course locations are Marbella, Malaga and Sotogrande.
Rental Car Service in Marbella
We have our own rental cars, delivered from Malaga airport. We meet and greet you at the Malaga airport and in any location you desire in and around Marbella, Nueva Andalucia, Malaga, Costa del sol.
Hotels and Apartments
We have various hotel offers suitable for golfers or holiday makers in all categories.
Transport Service
We can offer shuttle transport and taxi service from Malaga airport. Transport between airport, hotel and golf courses for large groups.

SAVE TIME AND MONEY

In the tough economical climate of today we are all looking for a good deal. We are specialized in just that, giving you the best green fee deal available. Whether you are looking for a holiday, golf break, rental car, shuttle transport or golf package discounts, we do it all for you. Why spend time calling the golf courses looking for the best deal when…...

Similar Documents

Golf Market

...The 2011 Golf Economy Report represents the third study estimating the economic impact of the golf industry in the United States (2000, 2005, 2011).1 This research represents part of a larger strategy by the World Golf Foundation, and the golf industry’s allied associations, to measure the longitudinal growth and impact of the game over time. The results presented in this report focus primarily on the economic activity supported by the game of golf in 2011, but also highlight changes since 2000 and 2005. Over the past decade, the golf industry has endured two significant U.S. economic recessions (in 2001 and in 2007-09). In spite of a challenging economic environment, the game of golf continues to offer lifelong recreational opportunities and enjoyment for millions of people in the U.S. In 2011, golf attracted approximately 25.7 million participants.2 Since the second Golf Economy Report in 2005, the total number of traditional golf facilities contracted slightly from 16,052 to 15,751 in 2011, but remains at a higher level than in 2000. Facility attrition and weaker revenues for some types of facilities (such as daily fees) were most likely a result of declines in overall participation and spending given the weaker economic conditions in the latter half of the decade. SRI estimates that the U.S. golf economy generated $68.8 billion of goods and services in the year 2011. This represents an overall decline of 9.4 percent from 2005 (when the estimated size of......

Words: 363 - Pages: 2

Golf Equipment

...Discuss the trends in the golf equipment industry and how it may impact a company’s strategy. Ans: According to new the United States Golf Association (USGA), Golf equipment manufacturers are forced to launch the equipment within the limitation. Therefore, the product differentiation is not quite high while recreational golfers do not enjoy playing due to lack of innovational equipment. Also, the USGA states that there are various factors that result in the declining of golfers such as: - Game difficulty: Golf equipment manufacturers are forced to follow the new USGA rules, thus, recreational golfers are suffered from the limitation of golf equipments. They cannot enjoy playing golf as much as before while new golfers face the difficulty of playing. - Time consuming for practice: According to the limited innovation of golf equipment, golfers need lots of time to practice while they also have take responsibility to their job and spend time with their families. - High golf fee: Some golfers realize that golf fee is high, as a result, they cannot practice frequently. 2. Discuss the importance of innovation, brand, performance, and price in the golf equipment industry. Ans: Good reputation and image can lead to brand loyalty. That’s why many brands use lots of advertising expenditure to promote their brands. As the leading sports brand in the world, Nike has a clear marketing advantage over its competitors. Nike spends some of their annual revenues on advertising to...

Words: 2972 - Pages: 12

Golf Patric

...Golf Participation in America, 2010-2020 B Y J O S E P H F. B E D I T Z , P H . D . A N D J A M E S R . K A S S NATIONAL GOLF FOUNDATION Introduction RECENT DECLINES IN THE NUMBER of golfers and golf Figure 1: Golfer Participation - year by year 35 30 25 Golfers (mm) 20 15 10 5 0 86 87 88 89 90 91 92 93 94 95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 courses, coupled with a reduction in golf consumer spending, have many in the industry asking: “Where is the game headed?” And when we think of the game, we correctly think about amateurs, the people who play the game. NGF’s founder, Herb Graffis, said that it is these amateurs “from whom all blessings flow.” What Herb meant was that without the amateur golfer, there would be no business of golf, no tournament golf, no golf media … no golf! We have been told that American consumer spending accounts for 70% of the nation’s gross national product, or GNP. Well, it’s safe to say that American golfer spending accounts for 100% of the golf industry’s GNP. So to understand where the game and business of golf is headed, we need to understand where the number of amateur golfers is headed. From the mid 1980s to the turn of the century, the number of golfers grew by about 50% – from 20 million to 30 million golfers. That is very substantial growth – a compound annual growth rate of around 3%. But since the year 2000, the number of golfers plateaued and has been slowly declining, raising concerns about the future. Figure 2......

Words: 2537 - Pages: 11

Golf Essay

...Mac Koorbusch Sophomore year I was in a bubble [AW1]  with a couple of my teammates between the Junior Varsity golf team and the Varsity golf team.  Of course I wanted to be on Varsity so giving the last day of tryouts my all was my only option. While standing on the 9th tee box looking down the fairway I knew I was down a stroke.  The cutline is 42 and I was going to shoot a 43 if I pared the hole making me need to birdie this hole.  I told myself “Your going to birdie” multiple times to boost my confidence.  I started off with a duck hook drive leaving myself with a 230 yard shot to the front of the green where the pin was.  I needed to leave myself with at least an opportunity to get a birdie so hitting a ball at least around the green was ideal.  Standing 230 yards away I bent my knees and swung at the ball[AW2] .  It looked good it really did but then it started turning to the right.  The ball soared in the air and landed in front of the green leaving me with a bunker shot to get this birdie.  I told myself that I was going to make it multiple times during my walk to the ball.  I knew how much I practiced during the off-season to be on varsity and so this was a shot to accomplish everything I wanted[AW3] .  As I approached my ball I noticed that I was going to need to hit it high and with a lot of spin.  This is a hard shot to do but I knew it was my time to shine.  I set myself up.  I looked at the pin then my ball.  Then the pin and the ball again.  I brought my......

Words: 488 - Pages: 2

Golf Industry

...ENDICOTT COLLEGE School of Business and Technology THE GOLF INDUSTRY: A SUPPLY AND DEMAND ANALYSIS With: Tom Fazio, The National Golf Foundation and Pulte Homes CASE STUDY This case was prepared by students Lauren Fournier, Jacob Kidder, Nemanja Marinkovic and Courtney Holloway with Assistant Professor Margaret Sherrerd Ake. THE GOLF INDUSTRY - A SUPPLY AND DEMAND ANALYSIS With: Fazio Golf Designers, the National Golf Foundation, and Pulte Homes INTRODUCTION In January 2007, on a red eye from Phoenix, Arizona back to his main office in Jupiter, Florida, Tom Fazio, a world-renowned golf course architect, reviewed research prepared by the National Golf Foundation (NGF) on the status of the golf industry at the end of 2006. The NGF research reported that in 2006, for the first time since the end of World War II, the number of golf courses that had closed exceeded the number of courses that were opened. The news was not encouraging. Many in the industry had begun to contemplate the factors that contributed to this news. Had the supply of golf courses become too great in comparison to relatively flat demand? Or, were there other more lucrative uses for the properties on which golf courses were traditionally located? Had environmental, land, or other resource constraints hindered new course development? More importantly, how would the industry behave in the years to come? And, what...

Words: 5002 - Pages: 21

Golf

...GOLF        One dictionary defines golf as; A game played on a large outdoor course with a series of 9 or 18 holes spaced far apart - the object being to propel a small, hard ball with the use of various clubs into each hole with as few strokes as possible. Golf is so much more than that to those of us who play it.  It is loved and hated with equal amounts of ardor. Harold Segall once said, Golf is not just an exercise; it's an adventure, a romance... a Shakespearean play in which disaster and comedy are intertwined. Another anonymous author said, Golf can best be defined as an endless series of tragedies obscured by the occasional miracle.  For me, golf is an avenue of relaxation, a very rewarding pastime, and an extremely challenging game.   Nothing is more relaxing to me than being outside, playing golf on a warm sunny day.  I enjoy walking in the sunshine, feeling the warmth of the sun on my cheek, breathing the fresh air, and gazing upon the beauty of both nature and man. The lush greens of the fairways, the sweet perfume of the azaleas that provide a multicolored backdrop for the pristine greens, prove to be most tranquil and relaxing.  Watching the wildlife that lives on most of the golf courses is also very enjoyable and relaxing.  One often sees rabbits running across the fairways, squirrels darting along the ground, orchasing each other around the tree trunks and limbs. Geese and other wild birds are often seen flying through the sky and going about their......

Words: 721 - Pages: 3

A History of Golf

...Game of Golf from the 1890’s to the 1930’s FOUR! Millions of people world-wide enjoy the game of golf every day, but few know when and where this intricate sport began to evolve. With the arrival of the 1890’s, the game of golf blossomed into the well known sport so many enjoy today. Golf began to rapidly spread in the upper east and Chicago area at the emergence of the 1890’s. Shinnecock Hills, the first golf course designed and constructed by a golf architect, was built in Southampton Long Island in 1891. With its white stately clubhouse, Shinnecock Hills stood as the prototype for many great golf clubs to follow. It was during this time period that a “golfer style” began to develop. Golfers were seen wearing red jackets with brass buttons, ties, winged collars, knickers, vests, stockings, and a cap. Golfer unions and clubs began to arise throughout many parts of the world with the arrival of the mid 1890’s. In 1893, the Ladies Golf Union (LGU) of Great Britain and Ireland was founded. This union administers the Women’s British Open today, a major championship in women’s golf open to professionals. 1893 is also recognized for the year the first 18-hole golf course was created in the United States. The United States Golf Association was founded in 1894 as the first Amateur Golf Association in the United States. Included in this association were golf clubs such as the Chicago Golf Club, the Newport Country Club, St. Andrew’s Golf Club, and the Shinnecock Hills Golf......

Words: 741 - Pages: 3

Golf, Gaming

...WeGotVegas.com 1.0 Executive Summary Welcome to the future of event planning! Las Vegas Golf, Gaming, and Amenities bring to the community of Las Vegas a breath of fresh air in the event planning niche market. By combining old fashion values, such as going the extra mile, use cutting edge software, and technology, Las Vegas Golf, Gaming, and Amenities will lead this niche market, providing quality results, every time. Las Vegas Golf, Gaming, and Amenities are equal opportunity business making its expertise and services available to help its clients plan their own events. Party Packs {complete kits for their event}; make hosting a party a snap, right down to the refreshments. Our event planning software delivers interactive event planning to a personal computer or smart phone. Through these and other affordable products and services, we aim to be the number one resource the Black Commonality for any event in Las Vegas. 1.1 Objectives [ 1 ] Las Vegas Golf, Gaming, and Amenities is a small business aimed at the Professional African-American niche and to provide Black Americans access to the Las Vegas integrated resort Casino markets. “LVGGA”knows the Vegas market. We pay attention to your details! We can leverage our Vegas experience & relationships to promote to “Black Americans” that (Las Vegas) is the best place to hold a convention or major event. Additionally, we aim to develop minority local businesses to join in their efforts, thereby directly......

Words: 3428 - Pages: 14

Golf

... Is Golf a Sport? The origin of sports dates all the way back to the first Homo sapiens. However, the importance of sports on society was realized by the ancient Greeks. The Greeks used sports as a means of entertainment but it was also used to bring relief on the conflicts between major cities. The participants in these games were of the strongest and fastest athletes of their time and they were seen as godlike figures. As time has passed, modern day perception of sports and its athletes have remained the same. Athletes and sports are as popular as ever and it is because they show us things that many of us can’t do physically. The label of sport is one that brings respect and a sense of greatness for its athletes. For people to consider golf a sport is based on pure fallacy, and it does a disservice on the origins of sports and why it was created. Sports were brought about as a viewing of the best athletes fiercely competing against one another and golf is the opposite of that. Golf and its participants also take away from the greatness of true athletes that put in the hard work of mastering their sport, which is immeasurable, more complex and difficult to master. For a person to relate an athlete of Lebron James to Tiger Woods is blasphemous, and goes to show how golf can undermine what a true athlete is. Ultimately, Golf is not a sport due to a various reasons that......

Words: 908 - Pages: 4

Golf Course

...accounted for and reported in another fund (GASB); whereas business type activities must be reported in an enterprise fund if GASB codification criteria are met.in this case, there is no evidence that the golf course is finance with debt that is secured solely by pledge of the golf course revenue or that laws require fees to cover costs and capital charges (GASB). Hence, the golf course could be accounted for either fund, subject to administrative approval. Enterprise funds are used to account for business type activities that offer goods and services to the public for a fee. When a golf course is operated in an enterprise fund, there is an expectation that the fund will be self-supporting and also retain equity for capital maintenance. If a golf course is operated within a general fund, there no requirement to produce a net income; however taxpayers who do not utilize the golf course are often unhappy subduing the facility with tax dollars. If a government does subsidize wit tax dollars, it is important to demonstrate that the golf course provides public benefit to the community perhaps by offering free golf lessons to at risk youth or undertaking a marketing campaign that highlights the beauty of the public resource. B. Status quo: do the citizens support subsidies for the golf course? If the country selects this option, will administrators decide to maintain an enterprise fund, which may require subsidies from general fund revenues during periods of loss, or to return......

Words: 412 - Pages: 2

Golf

...morning, I overlook the beautiful green fairways of the Saddle Rock Golf Course. The greens, fairways, and tee boxes all mowed with precision, not a blade of grass remains ungroomed, the course was ready for the tournament that was about to begin. Today’s tournament would be sponsored by the Toys for Tots foundation. This is an annual tournament that raises money to buy toys for children that otherwise would not be receiving any presents during the holiday season. The Toys for Tots program was started in1947 by a group of Marine Reservist that took the initiative and collected toys for the local boys and girls in the Los Angeles area. A reserve Marine Colonel named William Hendricks was the officer that started the program with the help of his wife. In the civilian world Colonel Hendricks worked as the director of public relations for Warner Brothers. This gave Colonel Hendricks access to celebrities that would help support the program. It was Mr. Walt Disney that designed the Toys for Tots logo that is still used (TFTF, 2006). It is considered a privilege in the reserves, to be part of Toys for Tots events. This is one of many events that I personally participate in every year. My job at this event is to stand on the 11th hole and talk to all the golfers. I was in uniform, and I was there to represent the Marine Corps and to thank the golfers for their donations. At 8:00 a.m. sharp, the Toys for Tots golf tournament begins. Unlike other sporting events, there is no......

Words: 1234 - Pages: 5

Golf

...Assignment Questions - Golf Q 1. What are the defining characteristics of the golf equipment industry? What is the industry like? A 1. The defining characteristics of the golf equipment industry are product performance, innovative technology and name brand recognition. Golf companies essentially sell the same products so they must differentiate their products through technological advances. Fortunately for golf companies, the sport attracts mainly upper-class individuals so the companies can focus on quality with the assurance of high-end sales. This industry is very competitive due to the regulations placed upon it and the diminishing growth in the number of players in the recent years. The technology and research that these companies have done is so advanced that the USGA feels the need to place regulations upon the professional players to that the game is fair all around. The industry can be separated into two parts: golf and sporting goods. Golf companies usually gain brand recognition by hiring professional golfers to promote their products because this can be one of the most effective forms of advertising for a company. Companies are also focusing on creating new products for recreational players. For any company who wants to enter into this market would require significant amounts of investment. Q2. What is competition like in the golf equipment industry? What competitive forces seem to have the greatest effect on industry attractiveness? What are the......

Words: 1677 - Pages: 7

Callaway Golf

...Company Profile 3/5/12 2:00 AM Close Callaway Golf Co D-U-N-S® Number: Company Name: Mail Address: 05-557-1012 Callaway Golf Co 2180 Rutherford Rd Carlsbad, CA, USA 92008-7328 View Map San Diego San Diego-Carlsbad-San Marcos 1 760-931-1771 www.callawaygolf.com Location Type: Subsidiary Status: Manufacturing Indicator: Plant/Facility Size: Owns/Rents: Foreign Trade: Year Established: Ownership: Stock Ticker: Headquarters Non Subsidiary Manufacturer 135,000 Sq Ft Owns Import 1982 Public ELY County: MSA: Country Phone Code: Phone: Web Address: Employment: (Individual Site) Current Year: 2,126 1 Yr Prior: 2,126 | Trend: 0.00 2 Yr Prior: 2,126 | Trend: 0.00 3 Yr Prior: 2,126 | Trend: 0.00 Sales: (All Sites) Sales: (Individual Sites) $967,656,000 US (Actual) $967,656,000 US (Actual) Executives: Ms Bonnie Thacker - Management Ms Katy Tomak - Administrative Assistant Mari Wright - Services Mr Bruce Parker - President Mr George Fellows - President; Chief Executive Officer Mr Neil Howie - Managing Director Mr Brian P Lynch - Corporate Secretary; Vice President Mr Bob Penicka - Chief Operating Officer Mr David A Lverty - Chief Operating Officer Mr James Hill - Executive Officer Mr Steven C McCracken - Chief Administrator; Executive Ms Christine Rousseau - Executive Vice President; Chief Information Officer Mr Brad Holloway - Executive Vice President Mr William F Knees - Senior Vice President; Marketing Staff Mr Mike Rider - Senior Vice President Mr John F......

Words: 865 - Pages: 4

Callaway Golf

...Strategic Report for The Callaway Golf Company Innovation through Collaboration Scott Damassa Amy MacKinnon Alisher Saydalikhodjayev April 14, 2007 Harkness Consulting Table of Contents Executive Summary ................................................... 3 Company Background ................................................ 5 Competitive Analysis.................................................. 7 Internal Rivalry ................................................................ 8 Entry .............................................................................. 12 Substitutes & Complements ........................................... 13 Buyer & Supplier Power ................................................. 14 SWOT Analysis ..........................................................15 Strengths ....................................................................... 15 Weaknesses ................................................................... 15 Opportunities ................................................................. 16 Threats........................................................................... 16 Financial Analysis .....................................................16 Strategic Issues & Recommendations .......................21 References…………………………………………………………25 Harkness Consulting 2 Executive Summary Harkness Consulting has been asked by Callaway Golf to assess its strategic market position and to make recommendations for......

Words: 7472 - Pages: 30

Golf

...Callaway Golf Clubs Irons: Set Composition A typical, off-the-shelf set of irons will include a 3-iron through pitching wedge (advertised as "3-PW"), 8 clubs total. The clubs are identified by a number (3, 4, 5, etc.) on the sole of each club, except for the pitching wedge which will have a "PW" or "P." Other irons may be available for purchase separately, including a 2-iron and additional wedges (gap wedge, sand wedge, lob wedge). None of the additional clubs are necessary for beginners, and especially not the 2-iron. 1-irons used to be available, too, but are now virtually extinct. Iron Loft, Length and Distance As you go through the set, from the 3-iron to the pitching wedge, each iron has a little more loft than the previous, and a little shorter shaft length than the previous, so each club (going from 3-iron to PW) hits the golf ball little less distance than the previous. That is, a 5-iron has less loft, a shorter shaft, and produces shorter shots than the 4-iron; the 4-iron has less loft, a shorter shaft, and produces shorter shots than the 3-iron. The pitching wedge has the most loft, the shortest shaft, and the shortest distance in the traditional 3-PW iron set. Also, as you move through the set to the shorter, more lofted clubs, the resulting shots will have a steeper trajectory; shots will rise at a steeper angle and fall at a steeper angle. That also means that a ball hit with the 8-iron, for example, will roll less once it hits the ground compared to a......

Words: 644 - Pages: 3