Shoppers Stop Retail Analysis

In: Business and Management

Submitted By xluvjshivi
Words 4075
Pages 17
Retail Management Strategies:
Shoppers Stop Retail Visit

J. Shiveen
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INDIAN RETAIL INDUSTRY: The Indian Retail Sector has undergone rapid transformation by setting scalable and profitable retail models across various categories and formats. Traditional markets are making way for departmental stores, hypermarkets, supermarkets and specialty stores. The modern malls cater to shopping, entertainment and food, all under one roof.      Indian Retail Market Share: 30% of GDP Share of retail in private consumption: 53.3% Total retail market: Rs. 1,948,916 cr. Organized retail market: Rs. 126,680 cr. (6.5% of total market) Growth rate of organized retail: 17.39% YOY

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KEY DRIVERS OF THE ORGANISED RETAIL INDUSTRY:
Favorable demographics, rising income as a trickledown effect of the rising GDP are among the major reasons for the retail boom.

Other reasons for retail boom are: Exposure to international trends; Technology; Fluidity; Increasing Middle class consumption growth.

BRAND PROFILE:

HEADQUATERS INDUSTRY TYPE STATUS COMPANY SIZE NUMBERS OF STORES 2011 REVENUES NET PROFIT TOTAL RETAIL AREA FOUNDED

Eureka Towers,9th Floor, B Wing, Mindspace, Link Road, Mumbai, Maharashtra-400064 Retail Public Company Operating 8000 employees 49 Rs. 439.2 crore Rs. 11.7 crore 3.93 million sq. ft. 1991

“Feel the experience While you shop”
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Vision: To be a global retailer in India & maintain no.1 position in Indian market in Department Store
Category.

Mission:
“Nothing but the best” To strive & achieve nothing but the best in terms of processes, practices & deliverables.

Values:
The following values help Shoppers Stop in achieving its mission & vision:         We shall not take what is not ours The Obligation to Dissent (against a viewpoint that is not acceptable) We shall have an environment conducive to…...

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