Shwapno

In: Business and Management

Submitted By arupsaha36
Words 5305
Pages 22
CONTENTS

CHAPTER-I introduction ,, i) Introduction ii) Importance of study iii) Objectives of the study iv) Scope of the study v) Research Methodology vi) Literature review vii) Limitation of the study

CHAPTER-II Profile of Shwapna i) About shwapna ii) Organogram of Shwapna iii) Organogram of outlets iv) SWOT analysis ,
CHAPTER-II Research part i) Data collection ii) Data analysis and interpretations
CHAPTER-IV
i) Findings of research

CHAPTER-V Recommendations & Conclusions i) Recommendations ii) Conclusion
CHAPTER-Vi References CHAPTER-Vii Annexure(s) Questionnaire

LIST OF GRAPHS & CHARTS

1. Customer s monthly income 2. Customers visit Shwapna 3. Purpose behind visiting Shwapna 4. Products mostly purchased by customers 5. Expenditure pattern of customers 6. Time spent by customers 7. Comparison of footfalls in weekdays and weekends 8. Customers’ preference of timing to visit Shwapna 9. List of products and purchasing products on an unplanned basis 10. Brand preference of customers in Shwapna. 11. Comparison of brand preference on different product category 12. Mode of payment of customers in Shwapna. 13. Comparison of factors which encourages customers to come 14. Services of the sales personnel in Shwapna 15. Customers’ mode of transport to Shwapna 16. Parking space availability in Shwapna

CHAPTER - I

I. Introduction II. Objectives of the study III. Scope of the study IV. Importance of study V. Research methodology VI. Literature review VII. Limitation of the study…...

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