Today's Shopping

In: English and Literature

Submitted By marcig
Words 420
Pages 2
Today’s Shopping

Online shopping offers some advantages over brick and mortar stores. An example of this is the internet is open 24 hours a day 7 days a week; but with anything there are some negatives too. Today’s consumer has to be able to make informed choices about everything, this includes shopping as well. A great deal of research on products can be done online which is quite helpful before the purchase is made. As with anything there are pros and cons to each type of shopping.

First, there is the obvious differences of the two types of shopping. The main disadvantage to online shopping is the shipping costs and the time it will take to receive your merchandise can vary a great deal. Shipping costs can be quite costly especially for larger items. This can create a problem if you need the item quickly. On the other hand, shopping at a brick and mortar store allows you to purchase and bring home your item that day. In some cases this can be a better cost effective option as well. The actual gas consumption and purchase can cost you less that ordering online.

Secondly, with online shopping you are unable to actually inspect or test products ahead of time. When purchasing online a consumer has to depend on product descriptions and customer reviews. But, when shopping at a traditional store you are able to inspect the goods before buying them. You can touch the item, and visually check for craftsmanship and quality. This is quite helpful when shopping for shoes or clothing. What looks good on a model may not necessarily look good on you or who you are buying for.

Thirdly, when shopping online you do not have the options to talk to customer service clerks face to face. You may be forced to communicate via email or online chats, which may be less efficient. However, walk into a retail store and you will find many customer service clerks available…...

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