Week 2 Res 351

In: Business and Management

Submitted By mlmeyer4
Words 1361
Pages 6
Week 2 Individual Assignment
Michelle Meyer

RES 351
April 8, 2014
Jonte’ Lee

As I began reading the material for our Business Research course, my immediate thought was concern with understanding and adapting it to my current job. After the first class, these feelings gave way to accepting the research process as a means to answer problems or find solutions to situations in business. Now I will look at Application Development specifically to application development for Apple® iPhones®, iPads®, and/or iPods®. I will evaluate the Research Process as provided in Exhibit 4.1 of Business Research Methods. And finally, I will review Bringing Research to Life. To begin, let’s look at Application Development.
Application Development In the scenario provided, we look at Apple® and their application development. The company, founded in 1976, started with computers however, transformed to the iPod® in 2001 and eventually to the iPhone® and iPad®. To keep up with technology, Apple® has add to develop their own programs and to remain competitive it depends on other companies or individuals to submit applications for use on Apple® products. This scenario estimated that it costs approximately $55,000 to generate an application for the Apple® mobile digital device. As the Apple® states on the website (Apple, 2014), they “review all apps submitted to the App Store and Mac App Store to ensure they are reliable, perform as expected, and are free of offensive material.” What research would I want see in a proposal to approve a new app for the Apple® mobile digital device? Why? First item I would look for in the proposal is if it followed the guidelines outlined on the Apple® website. Following this guideline will at least get the application through my door. If the developer cannot follow these simple rules might mean they…...

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